Editorial Style Guide
- Molly-Dodd Adams
- Aug 1, 2012
- 1 min read
Updated: Sep 3, 2022
A private university's editorial style guide for internal and external communications
August 2012
From the day I arrived at Saint Leo University in 2005, I championed the need for an editorial style guide to support our brand and to reign in the inconsistent use of university nomenclature. A few years later, I led the production process.
First, we gathered input from leadership and the departments and people who had a stake in what would be included. The group included a cross-section of employees from Marketing & Enrollment, Student Services, University Ministry, Athletics, and, of course, the English Department.
The result was a relatively concise, easy-to-use manual based on the Associate Press Style Book. We made exceptions to AP Style where it made sense to honor the university's history and to reinforce its values-based culture.
In addition to providing print and PDF copies to faculty and staff, University Communications held several face-to-face (in person and virtual) educational sessions for the internal community to review the the guidelines, their significance, and to answer questions and offer support.
Below is a copy of the 2012 update to Saint Leo University's editorial style guide, sans covers. For those wondering: A separate graphic standards guide was also developed.
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